Intensive brass correction
a concentrated hit of violet pigment for hair that needs serious tone rescue
Bold Uniq
Kills brass. Salon-safe. Blonde-approved.
$29.99
Why you'll love it
a concentrated hit of violet pigment for hair that needs serious tone rescue
restores moisture that bleaching and coloring strip away
transforms dry, dull, color-treated hair in one weekly treatment
How to use
After shampooing, apply a generous amount to damp hair from roots to ends
Leave in for 5 to 10 minutes, use a shower cap or warm towel for deeper penetration
Rinse thoroughly and style as usual, repeat once or twice a week
The details
Think of this as your weekly reset. Lightened hair is porous, which means it loses moisture fast and grabs onto brass-causing minerals. This mask works on both problems at once: concentrated purple pigments neutralize stubborn yellow and brassy tones while the deep conditioning base floods each strand with moisture, filling in the porous spots that make color fade unevenly. Hair comes out cooler in tone, softer to the touch, and far easier to manage.