01
Tones While It Conditions
Purple micro-pigments continue neutralizing brass while deep-conditioning ingredients repair and soften.
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Bold Uniq
Purple Toning Conditioner
Kills brass. Salon-safe. Blonde-approved.
4.4 · 30k+ reviews
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$29.99
Why you'll love it
Salon results, no salon price.
02
Frizz-Taming Smoothness
Silk amino acids and argan oil coat each strand, leaving hair silky, manageable, and mirror-bright.
03
Color-Extending Hydration
Locks in salon tone between washes so you go longer before your next touch-up.
How to use
How to use.
1
Shampoo First
Wash with Purple Toning Shampoo and rinse clean.
2
Apply & Detangle
Apply from mid-lengths to ends. Comb through with a wide-tooth comb to distribute evenly.
3
Rinse Cool
Leave on 2–3 minutes, then rinse with cool water to smooth the cuticle and lock in shine.
The details
Look inside.
Reinas reales.
4.4★ · 30k+ reviews.
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